When we meet a person and establish a relationship with them it’s quite common to get a touch of excitement, although I’m not so sure if that happens as much when we’re simply interacting online through social media.

Developing a relationship takes time, effort and know-how. Bradberry & Greaves in their book Emotional Intelligence 2 suggest that ‘know-how’ is emotional intelligence. Michael Schluter has written extensively about ‘relationships’. In his book The Relational Manager (co-written with David Lee) he identifies the conditions that allow relationships to build rather than deteriorate. He asserts these conditions must be present for relationships to thrive: encounter, storyline, knowledge, fairness, and alignment. The authors sum these conditions as being about ‘relational proximity’.

Sometimes, the unimaginable or unthinkable happens! I bet the specific scenario of flight MH370 has never featured in any crisis communications preparedness training sessions – a commercial aircraft disappearing for such a long stretch of time over international waters.

So, it’s back to the drawing board for our courses as we now have to factor in the unthinkable.

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This site is dedicated to helping you communicate more effectively and benefit from the experience and skills I've built up over a lifetime working as a broadcast journalist and public relations consultant in the communications industry.